MEDIA INFO LIT

• Media Literacy


  Ability to analyze, access, evaluate, and to create media in a variety of forms
• Print Media


  Media consisting of paper and ink, reproduced in a printing process that is tradionally mechanical
• Broadcast Media


  Media such as radio and television that reach target audiences using airwaves as the transmission medium
• New Media

  Content organized and distributed on digital platforms
• Internet

  Form of Media: Blogs
• Library

  Form of Media: Books
• Museum


  Form of Media: Education, Information, Knowledge
• Information Literacy


  Ability to efficiently locate, accurately, evaluate, effectively use, and clearly communicate information in various formats
• Technology Literacy


  Ability to independently, responsibly, appropriately and effectively use technological tools to access manage, integrate, create and communicate information.
• Communication


  A process of sharing and conveying messages or information from one person to another. Can be expressed through symbols/ gestures
• Literacy


  The ability to identify, understand, interpret, create, communicate and compute, using printed or written materials associated with various context
• Media


  Refers to physical object used to communicate with others such as radio, television, computers, film
• Information


  A broad term that covers processed data, knowledge derived from study, experience, instruction, signals or symbols
• Media & Information Literacy


  The essential skill that allow individuals to engage with media and other information and develop critical thinking and life long learning to socialize and be active citizens
• Source


  Have the stimulus. Sender of the message
• Encoding


  The process of converting the message into words and actions
• Transmitting


  Sending of message or info
• Channel


  Medium in which the encoded message conveyed
• Decoding


  The process of interpreting the encoded message
• Receiver


  The recipient of the message
• Feedback


  The reactions or responses
• Pre Industrial Age


  Before 1700s - people discovered fire. Developed paper from plants , forged weapons and tools from stone, bronze, copper, iron
• Pre Industrial Age

  Cave Paintings

  Clay Tablets in Mesopotamia

  Papyrus in Egypt

  Acta Diurna in Rome

  Dibao in China

  Codex in Mayan Region

  Printing press using wood blocks
• Industrial Age

  1700s-1930s People use the power of steam, develop machine tools established iron production, manufacturing of products. Iron machine made
• Newspaper 1640

  London Gazette
• Electronic Age

  Transistor Radio
• Industrial Age


  Typewriter
• Industrial Age

  Telephone 1876
• Projection

  Motion Picture Photography 1890
• Advertisements

  Commercial Motion Picture 1913
• Motion Picture w/ sound


  1926
• Industrial Age

  Telegram and Telegraph
• Industrial Age

  Punch Cards
• Electronic Age


  1930s-1980s Invention of Transistors, ushered in the electronic age here people harness the power of transistor that lead the transistor radio, electronic circuit and early computers
• Electronic Age


  In this age ling distance communication became efficient
• Electronic Age

  Transistor Radio
• Electronic Age

  1941 Television
• Edsac


  1949 Large Electronic Computers
• Univac 1

  1951 Large Electronic Computers
• Main Frame Computers IBM 704

  1960