The ‘parts’ people play as members of various social groups. Accompanied by expectations we and others have of what is appropriate behaviour in each role.
The Stanford Prison Experiment:
Aim
Wanted to investigate if people would conform to the social role given to them e.g prisoner or guard.
The Stanford Prison Experiment:
Zimbardo (1973) set up a mock prison at Stanford University.
They selected 21 male student volunteers who were ‘emotionally stable’.
The students were randomly assigned to be prisoners or guards.
The Stanford Prison Experiment:
Uniform
Prisoners - loose smock, cap to cover hair, identified by number (their names were not used).
Guards - own uniform reflecting their role, wooden club, handcuffs, mirrored sunglasses.
The uniforms created a loss of personal identity (de-individuation), more likely to conform to their social role.
The Stanford Prison Experiment:
Instructions About Behaviour
Prisoners were further encouraged to identify by their role by ‘applying for parole’ to leave the study early.
Guards were reminded that they had complete power over the prisoners.
The Stanford Prison Experiment:
Findings
Guards treated the prisoners harshly.
Within 2 days, the prisoners rebelled by ripping of their uniform and swearing at guards. The guards retaliated by using fire extinguishers on them.
The guards harassed the prisoners. Used ‘divide and rule‘ tactics - playing prisoners off against each other.
The conducted frequent headcount's - sometimes at night.
Guards would administer punishments.
After their rebellion, the prisoners became anxious and depressed.
The Stanford Prison Experiment:
Findings
One prisoner was released after showing symptoms of psychological disturbance.
One prisoner went on a hunger strike. The guards tried to force feed them and punished him by putting him in a small dark closet.
The guards became increasingly brutal and aggressive, some enjoying the power.
It ended after 6 days instead of the intended 14 days.
The Stanford Prison Experiment:
Conclusion
Social roles appear to have a strong influence on individuals behaviour.
The guards became brutal and the prisoners became submissive.
Taken on easily by participants, even volunteers found themselves behaving as if they were in prison.
The Stanford Prison Experiment:Internal validity
The degree to which the results of a study can be attributed to the independent variable
The Stanford Prison Experiment had control over all variables which increased the internal validity
The Stanford Prison Experiment lacked realism as it was based on stereotypes of how participants were supposed to behave and not conforming
Social roles

The behaviour expected from a person in a certain position or situation
The experimenter overstated his view that the participants were conforming to social roles and minimised the influence of dispositional factors
Only one-third of the guards behaved in a brutal manner - rest supported the prisoners
The Stanford Prison Experiment was unethical as it caused harm to the participants (psychological)
Sample

The participants selected for a study
The sample used in the Stanford Prison Experiment was only American men. It can’t be applied to women or collectivist cultures