prejudice against an individual due to their culture and a tendency to ignore cultural differences and interpret all phenomena from the viewpoint of one's own culture
WHAT IS THE EVIDENCE OF CULTURAL BIAS IN PSYCHOLOGICAL INVESTIGATION TECHNIQUES?
only 5% of world's population are from the USA
65% of psychology researchers are American
70% of psychology participants are American
IMPLICATIONS OF CULTURE BIAS IN PSYCHOLOGY?
misinterpretations of behaviour from other cultures
bias in diagnosis
MISINTERPRETATION OF BEHAVIOUR FROM OTHER CULTURES?
Van Ijzendoorn and Kroonenberg
"Japanese parents are inconsistent to child's needs"
"German parents are insensitive"
BIAS IN DIAGNOSIS?
developed by Western researchers
in USA/ UK you are more likely to be diagnosed with schizophrenia if you're Afro-Caribbean
