An economy is all the goods and services produced in an area
Goods are tangible (physical)
Products are intangible (non-physical)
4 Factors of Production:
capital
land
labour
enterprise
capital are things which are used to make goods and services
enterprise is the willingness of people in business to take risks to make a profit
land refers to natural resources such as oil, forests and land
labour is all of the work done by humans in production
The economic problem is how to use available scarce resources to satisfy peoples infinite needs and wants
the public sectors role is to decide who needs scarce resources the most as there are not enough resources for everyone
Economic Agents are groups that participate in the economy
Producers create goods and services
The economical term for a business is a firm
consumers buy goods and services made by firms
firms and individuals are types of consumers
the government sets the rules that other economic agents must follow. It also produces some goods and services like roads and health care.
market research allow firms to decide what to produce, how much of it and for whom
a firms main objective is to maximise profits
labour is scarce because eventually there wont be enough workers skilled enough or willing enough to work
firms can create job opportunities for people in the local area, which can help the local economy
there is a lack of skilled labour to make capital which is needed to make goods
enterprise is scarce because not everyone wants to take risks
Economists explain how the economy works by developing models
models can be used to predict the impact of economic change e.g. the impact on employment if the minimum wage is raised
Economists rely on data and assumptions to make models because it is difficult for them to conduct experiments
It is difficult for economists to conduct experiments because there are a lot of factors that impact economic activity
Ceteris paribus is assuming other variables remain constant
Ceteris paribus allows economists to isolate one factor that affects the economy
The opportunity cost of a decision is the value of the next best alternative that was not used
QUESTION: a firm wants to modernise its IT system and hire some new workers. It doesn't have the funds to do both. What is the opportunity cost of hiring new workers?
the opportunity of hiring new workers comes at the cost of not modernising its IT system
Consumers use opportunity cost to decide what to spend their income on
Producers use opportunity cost to decide what and how to produce goods and services
Governments use opportunity cost to decide what policies to use
Data models give a prediction
CMA - Competition and Markets Authority
Dynamic pricing is where prices change according to demand and supply
PPF - Production Possibility Frontier
A PPF shows the maximum potential output when all resources are used efficiently.
Capital, Land, Labour, Enterprise are the factors of production