Research based on observablefacts, freefrombias(1) findings are notaffected by feelings or opinions or subjective interpretation(1)
Subjective
research based on feelings and interpretation(1) research can be biased(1)
Freewill
humans free to make choices, self-determining(1) choices notinfluenced by internal/external factors -e.g biology, upbringing (1)
Determinism
behaviour shaped or controlled by internal/external factors(1) e.g biological, psychic, environmentaldeterminism(1)
Reductionism
complexphenomenon with simpleexplanation(1) example 'all behaviour can be explained by biologyalone. e.g. lowlevels of serotonin = depression'(1)
Holism
to explain behaviour, look at wholeintegratedexperience(1) e.g biology alone cannot explain depression, environmentalfactors also play role(1)
Nature
behaviour determined by biology(1) e.g geneticinheritances, structure & function of brain, hormones, neurotransmitters(1)
Nurture
behaviour determined by environmental influences & wayhumansconditionedtobehave(1) e.g being rewarded&punished for behaviour, observing & imitating role models
Ideographic research
focuses on study of ONEperson/smallgroups & emphasises on uniqueness of indiv(1) cannotbegeneralised to whole pop, as its unique to indiv(1)
Nomothetic research
study of large groups, seek to developlaws/theories abt behaviour(1) sample groups representative on genpop, research can be generalised to whole pop(1)