One consequence of beta bias is androcentrism.
If our understanding of 'normal' behaviour comes from research involving all-male samples, then any behaviour that deviates from this standard is judged as 'abnormal' or 'inferior'.
This leads to female behaviour being misunderstood and even pathologised.
For example, many femenists object to the category of PMS as it medicalises female emotions by explaining these in hormonal terms. But male anger is often seen as a rational response to external pressures (Brescoll and Uhlman).