What are aims and objectives in business?

• What is the purpose of aims and objectives in business?

  They give businesses goals or targets to achieve.
• How do aims and objectives benefit a business?

  They provide direction and purpose for daily operations.
• What is the difference between a business aim and a business objective?

  A business aim is the overall target, while objectives are the steps to achieve that aim.
• Give an example of a business aim.

  To make £120,000 profit.
• Give an example of a business objective.

  To make £10,000 profit each month for the next year.
• What are the two main categories of business aims and objectives?

  • Financial aims and objectives
  • Non-financial aims and objectives
• What does the SMART acronym stand for in the context of business objectives?

  • S – Specific
  • M – Measurable
  • A – Agreed
  • R - Realistic
  • T – Time-bound
• Why is it important for business objectives to be SMART?

  SMART objectives help ensure that goals are clear and achievable.
• How might Mo and Emma use SMART objectives in their business?

  They can set specific, measurable goals to improve sales.
• What is the significance of the term 'profit' in a business context?

  Profit is the amount of money made after all expenses have been paid.
• How do financial and non-financial objectives differ in a business?

  Financial objectives focus on monetary goals, while non-financial objectives may include social or environmental goals.
• What role does the BBC play in providing educational content?

  The BBC offers resources like Bitesize for various educational levels and subjects.
• What is the purpose of the Bitesize platform?


  To provide study support and resources for students.
• What types of educational levels does Bitesize cover?

  Bitesize covers primary, secondary, and various GCSE levels.
• What is the significance of the term 'cash flow' in business?

  Cash flow refers to the total amount of money being transferred into and out of a business.
• How does the BBC ensure accessibility in its content?


  By providing features like accessibility help and personalized news.
• How does the BBC's approach to educational content differ from other platforms?

  The BBC provides a wide range of subjects and levels, ensuring comprehensive educational support.