Cards (50)

  • Primary sources

    collect their own research for their own purposes they try to obtain their own first hand picture
  • Secondary sources

    uses data that already exists and has been collected in which they can use for their own purposes
  • quantitative data 

    information in numeric form
  • qualitative data 

    information in a variety of forms that is descriptive and rich
  • interpretivists
    they prefer qualitative data and seek to understand peoples meanings and they reject the view that sociology can model itself on the natural sciences
  • positivists
    they prefer quantitative data and seek to discover the patterns of behaviour and see the sociology as a science
  • consent
    an agreement for example a consent form to get permission
  • deception
    the nature of the study is not fully explained
  • debriefing
    research gives an overall summary of the findings
  • protection from harm
    duty not to cause anyone distress for example psychological
  • reliable
    could the study be repeated and have the same outcome
  • representative
    on a large scale and can generalise to the population
  • validity
    a truthful and in depth insight of the study
  • what are the two types of questionnaires
    closed
    open
  • what are open questionnaires
    respondents are free to give whatever answer they wish in their own words without any pre selected answers being offered by the researcher
  • what are closed questionnaires
    respondents must choose from a limited range of possible answers that the researcher has decided in advance
  • strengths of questionnaires
    open questionnaires give qualitative data which is easier to compare data
    closed questionnaires give quantitative data so can identify patterns and trends.
    it can be done over again as the same questions used which makes them reliable
    distributed on a large scale can generalise about school
    cheap quick and easy to make send out and sometimes analyse
    limited ethical issues
    positivists prefer this
  • weaknesses of questionnaires
    people may lie and miss questions
    closed questions give limited answers
    postal may be costly - practical issue
    can cause harm and distress to a person e.g. a sensitive topic - ethical issue
    interpretivists don't like them due to a lack of opinion and no validity for example people could lie - theoretical
  • what are structured interviews
    they have tight control over the questions it is similar to a questionnaire but face to face instead
  • what are unstructured interviews
    it sets a general theme/topic and is very flexible
    it is designed to provoke in depth answers
  • what is the interviewer effect
    people can change their answers which affects validity
  • strengths of structured interviews
    practical - it is easy to compare complete and answer
    its not time consuming and easy to analyse
    ethical - the interviewee has consented to be there and has a choice of words
    theoretical - positivists like it because its numeric reliable and representative
    can also compare the data
  • strengths of unstructured interviewers
    practical - can ask follow up questions and give more detail
    ethical - consented and easy to withdraw
    theoretical - interpretivists would prefer as its more truthful and can ask follow up questions
  • weaknesses of structured interviews
    practical - people can misunderstand the questions
    can have a lack of detail
    ethical - confidentiality. where does the information go? may have sensitive topics that could be triggering
    theoretical - can ask follow up questions it may not be a truthful answer
    interpretivists don't like
  • weaknesses of unstructured interviews
    practical - hard to complete and time consuming and can be harder to analyse
    ethical - sensitive topics
    theoretical - positivists don't like can be seen as unreliable and have interviewer bias and effect
  • interviewer bias
    presence of the researcher
    social characteristics e.g. age gender could be unrelatable
    personal characteristics e.g. body language tone of voice or an eye roll could change the answer
    leading questions
    how a question is asked e.g. "don't you agree that" may be biased
  • what are observations
    someone is analysing and watching someone's behaviour In a group setting
  • what is a non participant observation
    the observer simply observes the group or event without taking part in it
    make written notes
  • what is participant observation
    the researcher actually takes part in an event of the group whilst observing it
    questioning whist observing
  • what is overt observation
    the researcher makes their true identity and purpose known to the group
    the group are aware they are being observed
    consent has been given
  • what is covert observation
    the study carried out is undercover and the researchers identity id changed and they become fully emerged in the group they are studying
  • non participant observation strengths
    practical - time effective and no reseracher skills are needed
    ethical - limted deception consent
    theoretical - researcher not involved postivists would use
    quantitative data and reliabilty
  • participation observation strengths
    practical - limited skills needed from reseracher
    ethical - no deception consent needed
    theoretical - interpretivists would prefer as it gives more detail
  • overt participation strengths

    practical - no researcher skills needed time effective
    ethical - consent needed limited deception
    theoretical - positivists would use
  • covert observation strengths 

    practical - more information could be obtained
    theoretical - interpretivists would use because of the validity
  • non participation weaknesses 

    practical - biased from the researcher subjective eg behaviour
    ethical - consent needed
    theoretical - interpretivists less likely to use this type due to not being able to pick reason
  • participant obseravtion weakness
    practical - time consuming
    ethical - consent needed
    theoretical - postivists prefer as the method is not detached
  • overt observation weakness

    practical - biased researcher
    ethical - need consent
    theoretical - interpretivists would not like due to lack of validity and the observer effect which means a behavior change
  • covert observation weaknesses 

    practical - time consuming as skills are needed from the researcher and accessing the group could be challenging
    ethical - confidentiality need consent maybe distressing for the reseracher as they need to get in say in and get out of the group
  • lab experiment's
    the scientist manipulates the variables in which they are interested in order to discover what effect they have
    independant variable - looks at the possible causes
    dependant variable - is the effect