observation techniques

    Cards (9)

    • naturalistic observation
      watching and recording behaviour in the setting within which it would normally occur
    • controlled observation
      watching and recording behaviour within a structured environment
    • covert observation
      participants behaviour is watched and recorded without their knowledge or consent
    • overt observation
      participants behaviour is watched and recorded with their knowledge and consent
    • participant observation
      researcher becomes a member of the group whose behaviour he/she is watching and recording
    • non-participant observation
      researcher remains outside of the group whose behaviour he/she is watching and recording
    • naturalistic and controlled (evaluation)

      strength:
      • high external validity- can be generalised to everyday life
      weakness:
      • replication is difficult
      • cannot control extraneous variables
    • covert and overt (evaluation) 

      strength:
      • means behaviour will be natural
      weakness:
      • unethical- people do not know they are being watched
    • participant and non-participants observations (evaluation)
      strengths:
      • researcher experiences it too, gives them an insight into the lives of the people being studied- increases the validity