The Cognitive Approach

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    • Cognitive Approach Summary:

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    • Assumptions of the Cognitive Approach:
      • Direct contrast to the behaviourist approach
      • CA argues that internal mental processes can, and should be studied scientifically (e.g. memory, perception and thinking)
      • These processes are ‘private’ and cannot be observed so cognitive psychologists study them indirectly by making inferences about what is going on, on the basis of their behaviour