types of data

• what are the strengths of qualitative data?


  -A greater richness of data

  -Greater external validity-it provides the researcher with a meaningful insight into the persons world
• what are the weaknesses of qualitative data?


  -difficult analyse because it is hard to summarise statistically to identify patterns and

  -Conclusions reliance subjective interpretations of the research which could be biased
• what are the strengths of quantitative data?


  -simple to analyse and draw comparisons

  -More objective, less open to bias
• what are the weaknesses of quantitative data?


  Narrow in scope, meaning it is less likely to present real life
• what are the strengths of primary data?


  -it is authentic as it is obtained by the participants themselves for the purpose of a particular investigation

  -can design the experiments to fit the data of the research wants to find
• what are the weaknesses of primary data?


  -it requires time and effort from the researcher

  -it involves a lot of planning preparation and resources
• what are the strengths of secondary data?


  -it is inexpensive and easily accessed

  -it saves time for the researcher
• what are the weaknesses of secondary data?


  -there can be substantial variation in the quality/accuracy of the data

  -Data can be outdated or incomplete
• what is quantitative data?


  Data that is expressed numerically. Data is open to being analyse statistically and can easily be converted into graphs charts et cetera.
• what is qualitative data?


  Data that is expressed in words rather than numbers and statistics and may take the form of a written description of the thoughts ,settings and opinions of participants
• What is primary data?


  Original data that has been collected specifically for the purpose of the investigation by the researcher that arrives firsthand from the participants themselves
• what is secondary data?


  Data that has been collected by someone other than the person who is conducting the researcher the data already exist before the psychologist begins their research /investigation
• what is an alternative name for secondary data?


  desk research
• where can secondary day to be found.


  Journal articles, books or websites
• what is meta analysis?


  Research about research-the process of combining results from a number of studies on a particular topic to provide an overall view