Media

• What does the guardian's dominant image connote?

  • The railroad sign on Johnson's beanie would likely annoy a reader
  • The informal clothing he wears presents him as laughable and moronic
• How does the Guardian use layout and design to appeal to a consumer? 


  • It places the main story, a political article, foremost to appeal to ABC1 professionals
  • It utilises secondary articles pertaining to arts and culture to further intrigue a sophisticated demographic   
• How does the guardian use written language to appeal to a consumer?

  • The headline uses emotive language such as 'accuses' to evoke a sense of anger from the consumerconsumer
  • The producers make use of collective pronouns to make the consumer feel as part of the collective 
• What does the sun's dominant image connote? 


  • The connotations of a clock indicate that time is running out to get vaccinated, putting pressure on consumers to do so
  • The iconography of big Ben appeals to patriotic, right-wing consumers
• How does the guardian represent certain demographics? 


  • The guardian represents UK citizens as heroes through their contributions to the Ukraine war, thus appealing to and celebrating these consumers
  • The guardian represents the right-wing party as ludicrously inept  
• How does the sun use layout and design to appeal to a consumer? 


  • The sun uses big, bold typography to appeal to their target market of consumers with low literacy skills
  • The sun positions secondary stories such as that of Brexit to maintain this patriotic and right-wing bias 
• How does the sun use written language to appeal to consumers?

  • It uses militaristic language to portray people who get vaccinated as soldiers and heroes
  • The sun identifies itself as 'the people's paper' to appeal to working class demographics and the general population of Britain
• How does the sun represent certain demographics? 


  • The sun portrays those who get vaccinated as heroes
  • It also portrays it's readers as helpers, and commends their readership
• What is synergy in a business context?

  Companies working together for mutual benefit
• What does merchandise refer to in media?

  Packaged products linked to TV series or films
• What are the three primary funding models in commercial programming?

  Public broadcasting, commercial, and subscription
• What is convergence in the context of media?

  Integration of different media platforms and technologies
• What is the primary channel of the BBC?

  BBC One
• What is the role of BBC One?

  To offer a range of programmes for a wide audience
• How does BBC One receive funding?

  From the government and TV licence fees
• What is the joint mandate of BBC, Ofcom, and the Royal Charter?

  To create high-quality programming reflecting UK diversity
• What is the purpose of BBC iPlayer?

  To help achieve BBC One's programming goals
• What are the goals of BBC One?

  • Reflect the diversity of British culture
  • Showcase Northern U.K. talent
• What is a key question regarding British programmes?

  How do we know this is a British programme?
• Who are some of the key people involved in BBC One programming?

  Key people include producers and directors
• What is synergy in a business context?

  Companies work together for mutual benefits
• What is merchandise in relation to film or television?

  Packaged products with film or TV appeal
• What is required for offshoot merchandise?

  Endorsement by the production company
• What are the three principal funding models in broadcasting?

  • Commercial programming
  • Public broadcasting
  • Commercial and subscription
• What does convergence refer to in media?

  Merging of media platforms into single technology
• What is the primary channel of the BBC?

  • BBC One
  • Offers a range of programme types
  • Aims to appeal to a wide audience
• How does BBC One primarily fund its operations?

  Through TV licence revenue
• What is the remit of OFCOM and the Royal Charter regarding BBC funding?

  Create a high proportion of original programmes
• What does BBC One aim to reflect in its programming?

  The diversity of the UK culture
• How does iPlayer help BBC One achieve its goals?

  • Reflects the diversity of Britain's culture
  • Showcases narratives featuring U.K. talent