interviews -

• what are strengths of unstructured interviews?

  • like a conservation - put participants at ease and allow them to open up and be more honest.
  • can tailor your questions to the person and their responses.
• what are weaknesses of unstructured interviews?

  • people may still lie to look better (social desirability).
  • needs a confident interviewer to come up with questions on the spot.
  • hard to compare across participants as they all have different questions.
• what are weaknesses of structured interviews?

  • people may lie to look better (social desirability).
  • can't ask follow - up questions so may miss out on important information which makes the study less valid.
• what are strengths of structured interviews?

  • same questions are asked to all participants which makes it easier to compare answers across participants.
  • more reliable as consent questions are asked.
  • doesn't need an advanced interviewer as they're just following a script.
• what are the types of self - report?

  questionnaires and interviews.
• what are two types of interviews?

  structured interviews and unstructured interviews.
• what are structured interviews?

  • involves asking a fixed list of questions to participants
  • the list of questions that are asked is the same for all interviewees.
  • the answers to the questions can be more easily compared as they're the same for everyone.
• what are unstructured interviews?

  • don't have a fixed list of questions - more like a conservation.
  • questions will change for each participant depending on things they might say that the researcher wants to explore in more depth.
  • more detail - participants can ask follow up questions.