Many of the experiments use animals which cause problems for generalisation.
Many of the experiments were carried out under controlled conditions in the lab, so can be replicated easily.
Many of the lab experiments are standardised and controlled making them more reliable.
Lab experiments lack ecological validity.
Many of the early animal experiments broke ethical guidelines as they exposed them to unpleasant stimuli.
Operantconditioning has good application in real life with tokeneconomy programmes.
In practice operantconditioning can be an effective way for both humans and animals to learn.
Tokeneconomy programmes work well in schools, hospitals and prisons and are an ethical way of learning.
Weiss & Wilson (2003) used positive reinforcement to train 4 tortoises to approach a target and hold their head still while touching it. They were given food as a reward for doing this. Training the tortoises to do this meant that it would be easier to take blood samples from.
Operantconditioning ignores cognitive factors in learning.
Breland & Breland (1961) tried to train pigs to put a wooden token into a piggy bank. The pig would then get a reward. However, the pigs would not do this, so this technique does not work with all animals.
Animals are learning unnatural behaviours that they would not do in the wild (e.g., pressing a lever).
Operantconditioning does not account for innate abilities or biological factors in behaviour.
Operantconditioning does not consider other forms of learning such as observational learning. Sherry & Galef (1984) found that birds learnt to open a tub of cream by watching other birds do it.