Physical Attraction AO3. Not all people place importance on physical attractiveness.
Towhey ( 1979 ) asked male and female participants to rate how much they would like an individual based on a photo of them and some biographical information. They also completed a questionnaire to measure sexist attitudes. Participants scoring high on the questionnaire were most influenced by physical attractiveness, and low scores were less influenced.
However, questionnaires are self report measures, meaning participants may have lied about themselves due to social desirability bias.