Diffusion is the spreading out of particles in liquids and gases, and it happens because the particles are in random motion. The particles move from a high concentration to a low concentration- down the concentration gradient. It is a passive process, meaning that it does not need energy to occur. Particles pass through phospholipids in the plasma membrane, and can only happen if the phospholipid bilayer is permeable to those specific particles. Non-polar particles can diffuse through the bilayer easily, but polar particles such as ions cannot, due to the hydrophobic centre of the membrane.