counter arguments

• Because it is a case study we cannot generalise to the whole of the human population. Unique/rare. Not representative of human memory on a grand scale.
• In some ways they don’t support the multi store model (too simplistic), memory is more complex. More forms of short term and long term memory not just short and long term.
• a lot of the tasks /evidence has low ecological validity
• A limitation of the MSM is that it is too simplified. There is evidence that there are 3 different types of LTM - procedural, semantic, and episodic. People who have suffered brain damage can provide some evidence. For example, Clive Wearing suffered brain damage but could still perform skilled tasks using procedural; however, he didn’t have great semantic/episodic. Supporting the idea of different types of LTM which the MSM does not show.”​
• One strength of the multi-store model is the case study provided. After H.M. had his hippocampus removed to try and cure his epileptic seizures, he lost all his long-term memory. However, he could still recall elements in his short-term memory, supporting the model that claims one store is separate from another. However, when evaluating a case study, it is important to note that it involves only one person, so it lacks population validity. Therefore, it is inappropriate to generalize the findings of this study to other people.”
• • Low ecological validity: Research supporting the MSM often stems from laboratory experiments, which are artificial settings.
• • Lack of mundane realism: Experiments may not reflect real-life memory usage.
• • Use of artificial materials: Studies like Peterson and Peterson used nonsense trigrams, which do not align with everyday memory tasks.
• • Participant disconnect: Tasks may have seemed meaningless, potentially affecting performance.
• • Real-life memory use: In daily life, memory is tied to practical elements (faces, names, facts, places).
• • Limitations of findings: Laboratory findings may not generalize to real-world memory functioning.
• • Critique of evidence: MSM evidence is based on artificial environments, questioning its real-world applicability.