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Psychology
social influence
why do we conform
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Created by
Amelia Grace
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Cards (25)
How is social influence defined in the study material?
It is how other people's
behavior
can shape and change our behavior
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What is conformity defined as in the study material?
A change in
behavior
or beliefs due to real or imagined
group pressure
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What is the first type of conformity mentioned in the study material?
Compliance
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How is compliance characterized in the study material?
Going along with others in
public
while privately maintaining personal views
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What is the difference between compliance and internalization?
Compliance is temporary and public, while internalization is permanent and affects both public and private behavior
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What is the second type of conformity discussed in the study material?
Internalization
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How does internalization affect a person's beliefs and behaviors?
It leads to a permanent change in both public and private behavior
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What is the third type of conformity mentioned?
Identification
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What characterizes identification in terms of behavior change?
Behavior changes to associate with a group, but personal beliefs may not change
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How does the Stanford Prison Experiment relate to identification?
Participants
conformed to social roles of prisoners or guards but reverted to their original behaviors afterward
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What are the two explanations for conformity mentioned in the study material?
Normative social influence
and
informational social influence
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What does normative social influence explain about conformity?
People conform due to the desire to be
liked
and fear of
rejection
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How do normative and informational social influence relate to types of conformity?
Normative social influence aligns with
compliance
, while informational social influence aligns with
internalization
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What was the main finding of Jenis's 1932 experiment?
Participants
changed their
original
estimates to fit the
majority
after group discussion
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What is the key characteristic of informational social influence?
People conform because they have the
desire
to be right
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What type of conformity is demonstrated in Jenis's 1932 study?
Internalization
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What did Solomon Asch want to investigate in his experiments?
Under what
circumstances
people are more likely to conform
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What was the significant group size found by Asch that influenced conformity?
Three people
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How does unanimity affect conformity according to Asch's findings?
Conformity decreases when there is at least one person who disagrees with the majority
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What happens to conformity rates when the task becomes more difficult?
Conformity rates increase when people feel less confident about their
judgments
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What did participants express during interviews after Asch's experiment regarding their conformity?
Many felt they conformed due to fear of ridicule rather than belief in the group's answers
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What are the three types of conformity discussed in the study material?
Compliance: Publicly conforming while privately maintaining personal views
Internalization: Permanent change in beliefs and behaviors
Identification: Changing behavior to associate with a group without internal change
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How does the study material conclude the discussion on conformity?
Understanding conformity helps explain why people go along with the crowd despite
personal beliefs
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What are the two explanations for conformity and their characteristics?
Normative social influence: Desire to be liked, leads to compliance
Informational social influence: Desire to be right, leads to internalization
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What were the key findings of Solomon Asch's experiments on conformity?
Group size
:
Significant influence
with
three people
Unanimity
: Conformity decreases with
one dissenting voice
Task difficulty
: Conformity increases with task difficulty
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