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Social influence
Investigations into social influence
Asch line study
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Cards (18)
How many trials were conducted in Asch's study?
18
trials
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What was the main problem with Sherif's conformity experiment according to Asch?
There was no correct answer to conform to
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What type of task did Asch use to measure conformity?
Line judgement task
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How did Asch ensure the real participant was unaware of the confederates' roles?
They
were
led to
believe
all
were
real participants
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What was the average percentage of participants who conformed to the majority view?
32%
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What percentage of participants conformed at least once during the trials?
75%
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What were the reasons participants gave for conforming in Asch's study?
Fear of
ridicule
Desire to avoid being seen as peculiar
Some believed the group's answers were correct
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What did participants who did not conform believe about their answers?
They thought their answer was
correct
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What type of social influence affected those who conformed?
Normative social influence
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What did Asch's experiment aim to investigate?
The
extent
of social pressure on
conformity
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What was the conclusion drawn from Asch's study regarding conformity?
Participants
conformed due to fear of
ridicule
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How did Asch's study differ from Sherif's study in terms of answers?
Asch's
study had an
obvious
correct
answer
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What was the role of confederates in Asch's experiment?
To
provide
predetermined
responses
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Where did the real participant sit during the line judgement task?
At the
end
of the row
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What was the nature of the answers given by the confederates?
They
agreed
in
advance
on
their
responses
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What did Asch measure in his experiment?
The number of times
participants
conformed
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How did Asch's
findings
contribute to understanding conformity?
They highlighted the influence of group pressure
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What were the
variations
?
Non conforming
role model,
difficulty of task
,
size of group
, giving answers in
private