Loftus and Palmer (1974) showed 45 students several film clips of traffic accidents. They were then asked several questions about the accidents including one critical question - 'About how fast was the car going when it…the other car?' The students were divided into five groups with each group given a different verb: smashed, collided, bumped, hit, and contacted. The leading question had an effect on what was remembered with those in the 'smashed' condition reporting a mean speed estimate of 40.8mph, and those in the 'contacted' condition reporting a mean speed estimate of 31.8mph.