Involves a live encounter where a set of questions is asked by an interviwer to an interviewee to assess their thoights/ experiences
What are the 2 types of interviews?
Unstructured and structured
what is meant by structured interview?
Involves a set of predetermined questions being asked during the interview. The interviewer asks the questions and for each waits a suitable response
What is meant by an unstructured interview?
There are no predetermined questions, instead questions develop as the interview goes on, allowing for questions to be tailored to individuals and is more free flowing
What are the strengths of structured interviews?
standardisation is possible- to avoid interviewer bias
Easily replicable as they ask the ame questions to each interviewee
Can make comparisons between participants easily, strong benefit for job interviews
What is a semi structured interview?
Where the interviewer may have a list of topics/ questions but has extra flexibility to develop the conversation further if participant responses lead to a more detailed discussion
What is a rapport?
Where the interviewer starts with neutral qeustions to make interviewees feel relaxed and comfortable
Why must ethics be taken into consideration?
As interviewees must give conent to take part and answers remain confidential, also their identity must remain anonymous and must be given the right to withdraw
What are the strengths for unstructured interviews?
Lots of data is collected with more depth and detail
As they can be tailored to individuals, they can provide more insight for the researcher
What are the limitations for structured interviews?
interviewer bias (presented through aspects such as body language/ listening skills and how answers are recorded)
Social desirability bias
As the interviewer is limited on the questions they can ask, particiapnts may become frustrated as they are not allowed to elaborate
What are the limitations for unstructured interviews?
Skilled interviewers are needed
Interviewer bias is also presented
It is difficult to make comparisons between participants
The analysis of data is difficult as they may have to sift through a lot of irrelevant data
what is invovled in the construction and design of interviews?
recording of infromation- can be done in various ways e.g writing down answers, using a video recorder
ethical issues- informed consent is needed and ppt should be reminded that their answers wil remain confidential
location- the interview should take place in a quiet room away from other people as it is most likely to get the particpant to feel comfortable and open up
Neutral questions- To make the ppt feel relaxed and help establish a rapport