considerable interest in post-war change- many voters were sceptical that the conservatives would actually deliverkey reforms. the party was also criticised for their seeming indifference to highunemployment in the 1930s
other reasons for Churchilllosing office
wartime reports and prospects offered to the working classes
faults of the conservatives
Churchill himself
the USSR
social mobility produced by the war
significance of the wartime reports in the election
the wartime reports offered much better prospects for the working classes, for example the Beveridge Report of 1942. it was generally thought that Labour would be most likely to implement these changes
previous faults of the conservatives
they were blamed for the ‘hungry decade’ of the 1930s and also for appeasement.Labour offered a progressivemanifesto for change and were seen as proponents of collective security and supporters of Churchill in 1940
impact of the USSR
their great achievements pointed to greater economic control and social reform by the state, something that Labour with its socialistorigins promised to deliver
social mobility produced by the war
the war had produced more social mobility, as men of ability were promoted in the forces. many wanted to ensure that there was greateropportunity for ordinarypeople. during the war, women had once again taken on key roles inpreviouslymale-dominatedoccupations. many saw a vote for labour as a vote for a lessclass-riddenBritain
Labour and Conservativeperformance in the 1945 election