Thibault and Kelley (1959): economic theory, comparing it to a business
commit and stay in relationships if it is profitable, gaining something out of it to receive MAX rewards and MIN costs
comparison level; the amount of rewards that you think you deserve
influence on your decision
past relationships
observing others
social media
social norms
self-esteem
comparison level for alternatives; attractiveness of others that are outside of your relationships, being single or looking for other partners
Duck (1994): comparison level for alternatives that we adopt will depend on the state of our current relationship. if the cost outweigh rewards then we look for alternatives
stages of relationship development;
sampling stage = exploring the rewards and costs of social exchange by experimenting with them in our own relationships by observing
bargaining stage = marks the beginning of a relationship when romantic partners start exchanging various rewards and costs - negotiating what is most profitable
commitment stage = source of costs and rewards become more predictable, rewards increase
institutionalisation stage = partners are settled down because the norms are established
evaluation of social exchange
strengths
real-world application to therapy, provide counselling for couples
takes accountability for some individual differences, people will perceive costs and rewards differently
weakness;
subjective, difficult to define for specific individuals
dissatisfied effects you to look for alternatives rather than cause us to look for others.
limited application to unhealthy relationship, abusive
assumes people can make ration decisions, when love clouds our thoughts