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Paper 1
Social Influence
Conformity: types and explanations
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Cards (16)
Internalisation
Genuine
acceptance of group norms
Identification
Temporary
agreement with group due to
valuing
something about the group
Compliance
Going along with the
majority
while
privately
disagreeing
Informational social influence
Following group norms to be
correct
in
ambiguous
situations
Lucas
et al
Study on conformity to
math
problems, greater conformity to harder questions
Fein
et al
Study on voting behavior, participants changed their votes to align with others
Normative social influence
Following group norms to gain
approval
nAffiliators
Individuals with a great need for
approval
McGhee and Teevan
Study on conformity, found high need for
affiliation
leads to more
conformity
Cillessen and Garandeau
Study on manipulation by
bullies
, found boys can be manipulated to
victimise
others
Asch
Study on conformity, participants
conformed
to fit in their
group
Referent social influence
Maintaining
norms
of the group
ISI
Deutsch
and
Gerrard's
'two process' project providing
alternative knowledge
from dissenter
NSI
Deutsch
and
Gerrard's
'two process' project providing
social support
from
dissenter
Turner's conformity theory
Tendency to adjust
behavior
to match
group norms
Abrams et al group theory
Collection of individuals with
shared
characteristics or
goals