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Psychology AQA
Research Methods
Self report methods
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Created by
Jack Dodd
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Cards (17)
What are the two main types of self-report techniques?
Questionnaires
and
Interviews
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What do self-report techniques ask participants about?
Behaviour
,
attitudes
, emotions,
etc
.
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What are the characteristics of questionnaires?
Written
self-report
technique
Pre-set
number of questions
Can be administered in various ways
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What is a closed question?
A question with a
fixed response
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What type of data do closed questions produce?
Quantitative data
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Give an example of a closed question.
Do you
exercise
? Yes/No
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What is an open question?
A question with no restriction on
responses
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What type of data do open questions produce?
Qualitative data
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Give an example of an open question.
How does seeing dogs
off-lead
make you feel?
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What are the strengths and limitations of questionnaires?
Strengths:
Easy to
analyze
and compare data
Can reach a large audience
Limitations:
Social
desirability
issues
Poor
response rates
Potential for
leading questions
Misunderstandings without clarification
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What are structured interviews made up of?
Pre-prepared
questions in a
fixed order
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How are structured interviews conducted?
Face to face
or over the
phone/internet
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What characterizes unstructured interviews?
No
fixed questions
, only a
topic
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What is a semi-structured interview?
Combines
predetermined
and
unplanned
questions
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Are semi-structured interviews named on the specification?
No, they
are
not
named
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What is the main advantage of semi-structured interviews?
Flexibility to explore
topics
in depth
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How do structured, unstructured, and semi-structured interviews differ?
Structured:
Fixed
questions,
fixed
order
Unstructured: No
fixed
questions
,
flexible
Semi-structured:
Mix
of
both
styles
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