Benefits for the Franchisee

    Cards (7)

    • Least risky way of starting a business
    • Franchise businesses usually have established brand names - increasing chances of success
    • Financing the business is likely to be easier as banks will be more willing to lend
    • The franchisor offers support and training
    • Lower advertising and promotional costs as national advertising will be done by the franchisor
    • The franchisee usually has exclusive rights to their area
    • Relationships with suppliers will have been established