the target behaviour to be observed should be broken up into a set of observable categories
--difficult to make clear and unambiguous = categories should be self-evident and not overlap, not always possible to achieve
e.g. 'smiling' and 'grinning' would be poor categories
-- dustbin categories = all forms of behaviour should be in the list and not one 'dustbin' ... 'dumped' behaviours go unrecorded