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Social Influence
Obedience: Situational Variables
Situational A01
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Cards (14)
Proximity variation
T
and
S
in same
room
Obedience from 1st proxy
Fell down from baseline
65
% to
40
%
2nd proxy
T
forcing L's hand on
electro shock plate
when refused to answer question
Obedience in 2nd proxy
Fell further to
30
%
3rd
proxy
Experimenter left room gave instructions via
telephone
Further reductiondue to
3rd
proxy
obedience fell to 20.5%
Pretended
Ppts often pretended to give
shocks
Weaker shocks
Ppts often gave
weaker
shocks than they ordered to
Location
Milgram
changed location to a
run down
building
Obedience in new location
Obedience fell to
47.5%
in the new location
Uniform
Experimenter wore a grey
lab coat
Telephone
Experimenter was called away due to an inconvenient
telephone
Confederate
A member of the public took the
experimenter's
role
Obedience with the confederate
Obedience fell to
20
% in the presence of the
confederate