MEDCs benefit from profits of MNCs, these firms carry significant political influence on government policy.
LEDCs often have key decision makers (autocratic rulers) who receive payment for access to the country’s resources.
Important to control the activities of MNCs to enhance the benefits and reduce the disadvantages of what they offer.
Social Media
MNCs can use social media to spread awareness and promote their business on a global scale.
However, social media enables stakeholders to freely share information about the unethical behaviour of MNCs.
MNCs are forced to address the issues raised on social media - there is a high level of public exposure and information can spread rapidly.
MNC influence on social media may be limited in some countries as they have regulations in place to manage social media power
Pressure groups are organisations that operate to influence company and public policy in the interest of a particular cause.
Pressure groups
Pressure groups can take action in different forms:
Naming and shaming
Direct action
Lobbying - taking issues directly to the government.
Legal control
Governments enforce legislation and regulation to control operations of MNCs.
EU has the Competition Commission, which protects producers and consumers from anti-competitive or unfair practices.
Legal control
Governments want to attract MNCs to boost their economy, so creating legal control in areas relating to taxes and employment ensures stability for the MNC.
Political influence
When MNCs establish themselves in a new country, they must work within the institutional framework of that country.
MNCs in developed countries are able to exert pressure on national governments through lobbying to create favourable conditions for their business.
politicians may occupy roles on board of directors for MNC after retiring in return for reducing political control on the MNC whilst they are in power.
MNCs in developing countries can influence governments as they may establish deals which are beneficial to politicians (bribes)