Only concerned with studying behaviour that can be observed and measured
It is not concerned with mental processes of the mind
Introspection was rejected by behaviourists as its concepts were vague and difficult to measure
Classical conditioning
Operant conditioning
Behaviourist research
Controlled lab studies
Behaviourists tried to maintain more control and objectivity within their research and relied on lab studies to achieve this
Use of non-human animals
Behaviourists suggest that the processes that govern learning are the same in all species
So animals (eg rats, cats, dogs, pigeons) can replace humans as experimental subjects
classical conditioning
Refers to learning by association
Unconditioned stimulus (UCS) produces an unconditioned response (UCR)
neutral stimulus (NS) produces no response
The neutral stimulus is then paired with the unconditioned stimulus to become a conditioned stimulus (CS)
This conditioned stimulus then produces a conditioned response (CR)
Pavlov’s research (classical conditioning)
Conditioning dogs to salivate when a bell rings
Before conditioning:
UCS = food, UCR = salivation, NS = bell
During conditioning:
Bell and food occur at the same time
After conditioning:
CS = bell, CR = salivation
Pavlov showed how a neutral stimulus (bell) can come to elicit a new learned response (CR) through association
Operant conditioning
Refers to learning as an active process whereby humans and animals operate on their environment
Behaviour is shaped and maintained by its consequences
Skinners research (operant conditioning)
Rats and pigeons were placed in specially designed cages (skinner boxes)
When a rat activated a lever (or pigeon pecked a disc) it was rewarded with a food pellet
A desirable consequence led to behaviour being repeated
Also if pressing a lever meant the animal avoided an electric shock, the behaviour would also be repeated
types of consequences of behaviour (operant conditioning)
Positive reinforcement = receiving a reward when behaviour is performed
Negative reinforcement = avoiding something unpleasant when a behaviour is performed
Positive/negative reinforcement increases the likelihood that behaviour will be repeated
Punishment = an unpleasant consequence of behaviour
Punishment decreases the likelihood that behaviour will be repeated
strength = behaviourism uses well controlled research
The approach has focused on the careful measurement of observable behaviour within controlled lab studies
Behaviourists have broken behaviour down into stimulus-response units and studies causal relationships
Suggests that behaviourist experiments have scientific credibility
counterpoint to having well-controlled research
Approach may oversimplify learning and ignore important influences on behaviour (eg though)
Other approaches (eg social learning and cognitive) incorporate mental processes
Suggests learning is more complex than just what we can observe
strength = behaviourist laws of learning have RWA
The principles of conditioning have been applied to a broad range of real-world behaviours and problems
Toke economy systems = reward appropriate behaviour with tokens that are exchanged for privileges (operant conditioning)
Successfully used in prisons and psychiatric wards
This increases the value of the behaviourist approach because it has widespread application
limitation = behaviourism is a form of environmental determinism
The approach sees all behaviour as determined by past experiences that have been conditioned and ignores any influence that free will may have on behaviour
Skinner = suggested that free will was an illusion
When something happens we may think ‘I made the decision to do that’ but our past conditioning determined the outcome
This is an extreme position and ignores the influence of conscious decision-making processes on behaviour (as suggested by the cognitive approach)
extra evaluation = ethical issues
procedures (such as the Skinner box) allowed behaviourists to maintain a high degree of control over their experimental ‘subjects’
BUT = the animals were housed in harsh, cramped conditions and deliberately kept below their natural weight so they were always hungry
=> these is a question of benefits vs costs
Some would argue that there have been enormous benefits (eg application to therapy) which offsets the harm the animals experienced