level l = pre-conventional morality
punishment orientation (rules are obeyed to avoid punishment)
instrumental orientation/personal gain (//for personal gain)
level ll = conventional morality
'good boy/girl' orientation (//for approval)
maintenance of social order (//to maintain social order)
level lll = post-conventional morality
morality of contact and individual rights
morality of conscience (//own rules in accordance with personal set of ethical principles)