Face to face relationships have “gates” to relationship formation due to things that people find off-putting These gates don’t exist online, leading to more self-disclosure.
Face to face relationships have many gates like physical attractiveness, stammering or shyness. The absence of gating in CMC relationship is an advantage
A01 content (part 2)
This works by refocusing attention on self-disclosure and stuff away from superficial +distracting features.
Self-disclosure is deeper and frequent, a relationship can form quicker Online, people are more interested in telling than what they sound or look like
People use CMC to present images of themselves they never do face to face.
Supporting study?
Supporting evidence for helping socially awkward and shy people. McKenna and Bargh (2000) looked at CMC use by lonely and socially anxious people.
Shy people revealed their true selves more online than in face to face.
70% of these relationships formed, survived over 2 years, which is a higher proportion than in the real world.
This supports the idea that absence of gating increases self-disclosure.
Positive implications of absence of gating?
If absence of gating helps individuals form online relationships then this can help offline relationships as well.
It has positive consequences for offline relationships.
This is because individuals can create an online identity that is appreciated by others.
This then enhances their overall self-image and gives them the confidence to self-disclose in person too.
Self-disclosure in online relationships increases the quality of face to face relationships.
Negative evaluation of CMC as a single construct?
A problem is that it addresses CMC as a single construct.
Many argue that the effect of self-disclosure will depend on the type of CMC. On Facebook, people have a relationship in the outside world as well and people will disclose more.
However, on internet dating sites, disclosure is reduced because both parties anticipate meeting.
This expectation does not exist in video games and chat rooms where people are less inhibited.
Therefore, any theory that sees CMC cannot be valid as there are different ways of communicating online.