types of conformity

• Conformity is a type of social influence where a person changes their attitude or behaviour or values in response to real or imagined group pressure
• describe Compliance

  conforming with the group majority to be accepted publicly whilst privately retaining own different beliefs, lasts only as long as the group is present
• describe internalisation

  Accepting a group’s belief in public and in private and taking on their belief into your own belief system,because you believe it to be true this, usually lasts even when the group are no longer present
• describe identification?

  • Adopting to belief of a group or person because you want to be associated with them,private and public conformity but only lasts whilst in the presence of the group

  partly internalises beliefs the reason is to be accepted as you admire them.
• describe Normative social influence? 

  Conforming to a majority group with the purpose of fitting in, in order to gain approval and to avoid social rejection 

  Often leads to compliance
• Informational social influence?

  Conforming to a group because of a desire to be right and have an accurate perception of reality

  likely to lead to internalisation as believing the beliefs and attitudes of that group are correct