45 participants (students) watched film clips of caraccidents and then answered questions about speed. Critical question: 'About how fast were the cars going when they hit each other?
Five groups of participants, each given a different verb in the critical question hit, contacted,bumped,collided or smashed.
FINDINGS:
The verb contacted produced a mean estimated speed of 31.8 mph. For the verb 'smashed, the mean was 40.5 mph
The leading question (verb) biased eyewitness recall of an event. The verb 'smashed suggested a faster speed of the car than 'contacted’.
ao1: Why do leading questions affect EWT?
Response-bias explanation:
Wording of a question has no enduring effect on an eyewitness's memory of an event, but influences the kind of answer given.
Substitution explanation:
Wording of a question does affect eyewitness memory, it interferes with the original memory, distorting its accuracy
ao1: Gabbert et al. (2003) Post-event discussion
PROCEDURE:
Paired participants watched a video of the same crime, but filmed so each participant could see elements in the event that the other could not
Both participants discussed what they had seen on the video before individually completing a test of recall
FINDINGS:
71% of participants wrongly recalled aspects of the event they did not see in the video but had heard in the discussion
Control group - there was no discussion and no subsequent errors
This was evidence of memory conformity
ao1: Why does post-event information affect EWT?
Memory contamination:
When co-witnesses discuss a crime, they mix (mis)information from other witnesses with their own memories.
Memory conformity:
Witnesses go along with each other to win social approval or because they believe the other witnesses are right.
ao3: One strength is real-world applications in the criminal justice system.
The consequences of inaccurate EWT are serious. Loftus (1975) argues police officers should be careful in phrasing questions to witnesses because of distorting effects.
Psychologists are sometimes expert witnesses in trials and explain limits of EWT to juries.
Therefore psychologists can improve how the legal system works and protect the innocent from faulty convictions based on unreliable EWT
ao3: COUNTERPOINT TO REAL WORLD APPLICATIONS
Loftus and Palmer showed film clips - a different experience from a real event (less stress). Participants are also less concerned about the effect of their responses in a lab study (Foster et al 1994).
Therefore researchers may be too pessimistic about the effects of misleading information - EWT may be more reliable than studies suggest
ao3: One limitation of the substitution explanation is evidence challenging it.
Sutherland and Hayne (2001) found their participants recalled central details of an event better than peripheral ones, even when asked misleading questions.
This is presumably because their attention was focused on the central features and these memories were relatively resistant to misleading information.
Therefore the original memory of the event survived and was not distorted, which is not predicted by the substitution explanation.
ao3: Another limitation is that evidence does not support memory conformity.
Skagerberg and Wright's (2008) participants discussed film clips they had seen (in one version the mugger had dark brown hair and the other light brown).
The participants recalled a 'blend' of what they had seen and what they had heard from their co-witness, rather than one or the other (e.g. said hair was 'medium brown').
This suggests that the memory itself is distorted through contamination by post-event discussion and is not the result of memory conformity