Questionnaires

Cards (15)

  • What is a questionnaire?
    a form of gathering data that includes asking respondents to provide answers to pre-set questions
  • What are the ethical advantages of a questionnaire?
    they are the most ethical as respondents are under no obligation to respond
  • Theoretical advantage of a questionnaire (1)
    less likely for the 'Hawthorne Effect' to take place, as the researcher is not present
  • Theoretical advantage of a questionnaire?(2)

    Detached and unbiased as the researcher's personal involvement is kept to the minimum
  • Theoretical advantage of questionnaires (3)
    Useful for testing hypotheses about cause-and-effect relationships between different variables
  • Practical advantages of questionnaires (1)
    They are a quick and cheap means of gathering large amounts of data
  • Practical advantage of questionnaire (2)
    Close-ended questions can be processed quickly to reveal relationships between variables; the data is easy to quantify
  • Theoretical disadvantages of questionnaires (1)
    A low response rate will affect the representativeness. Hite sent 100,000 people her questionnaire about 'love, passion, and emotional violence' in America, but only 4.5% of people responded
  • Theoretical disadvantages of a questionnaire (2)
    Inflexible, meaning you can't develop the respondent's answers.
  • What does Cicourel argue about questionnaires
    He argues that questionnaires lack validity as they do not give the true picture of what has been studied
  • What is 'right answerism'
    respondents may lie, forget, not know, not understand, or try to please the researcher when completing the questionnaire
  • Practical disadvantages of questionnaires (1)
    data tends to be limited and superficial
  • Practical disadvantages of questionnaires (2)
    Participants are unlikely to complete a questionnaire if it is long and time-consuming, limiting the amount of information that can be gathered
  • Practical disadvantages of questionnaires (3)
    you cannot confirm if questionnaire was completed by the person to whom it was addressed to or if they even received it
  • Do interpretivists or positivists prefer questionnaires
    positivists prefer questionnaires as they involve close-ended questions that can reveal a cause-and-effect relationship