Producers are concerned with private costs of production. This determines how much the producer will supply. It could refer to the market price which the consumer pays for the good.
Social Costs
This is calculated by private costs plus external costs. On a diagram, external costs are shown by the vertical distance between the two curves. It can be seen that marginal social costs (MSC) and marginal private costs (MPC) diverge from each other. External costs increase disproportionately with increased output.
Private benefit
Consumers are concerned with the private benefit derived from the consumption of a good. The price the consumer is prepared to pay determines this. Private benefits could also be a firm’s revenue from selling a good.
Social benefit
Social benefits are private benefits plus external benefits. On a diagram, external benefits are the difference between private and social benefits.
Social Optimum Position
This is where MSC = MSB and it is the point of maximum welfare.
The social costs made from producing the last unit of output is equal to the social benefit derived from consuming the unit of output.
Since consumers and producers do not account for them, they are underprovided and under consumed in the free markets, where MSB>MPB. This leads to market failure. The triangle in the diagram shows the excess of social benefits over costs. It is the area of welfare gain.
Absence of property rights
Markets become inefficient when there are no property rights. The moral hazard assumes someone else will pay the consequences for a poor choice.
Scarce resources could be over-used or exploited, this could be because they aren’t protected by property rights.