Strength - research evidence to support role of phonological loop
list of words presented to ps briefly then ps asked to write down list of words in order presented.
one condition - familiar words, one syllable.
second condition - polysyllabic
recall over several trials showed pts recalled more words in first condition -> 'word length effect' capacity is determined by time it takes to say words rather than number of items.
longer words can't be rehearsed in phonological loop.
if ppts are given an articulatory suppression task, this repetitive task ties up articulatory process means you can't rehearse the shorter words quicker than longer ones, so word effect disappears.