COMM1100 #2

• What is the main focus of COMM 1100?

  Purposive communication
• What are the main topics covered in Module 1 of COMM 1100?

  • Nature of Communication Process
  • Communication as a Process and Its Attributes
  • Elements of Human Communication
  • Levels of Communication
  • Models of Communication
  • Forms of Communication
• What does the term "communication" derive from?

  Latin word "communis"
• What does "purposive communication" mean?

  Intentional communication within specific contexts
• What are the four attributes of communication as a process?

  Source, receiver, message, channel
• Who initiates the communication process?

  Source
• What is the role of the receiver in communication?

  Target of communication who listens or reads
• What must a source have to transmit a message?

  Something to express or transmit
• What are the three factors of a message?

  Message code, content, treatment
• What does "message code" refer to?

  Group of symbols structured meaningfully
• What is the purpose of the channel in communication?

  Modes of encoding and decoding messages
• What is the effect of communication?

  Outcome or response to the message
• What are the two types of effects in communication?

  Overt and covert effects
• What is feedback in communication?

  Response from the receiver to the source
• What is intrapersonal communication?

  Communication within oneself
• What is interpersonal communication?

  Face-to-face communication between individuals
• What is mass communication?

  Communication to large, dispersed audiences
• What are the models of communication discussed in the material?

  • Laswell’s Model
  • Shannon & Weaver’s Model
  • Newcomb’s Model
  • Osgood & Schramm’s Model
  • Dance’s Helical Model
  • Westley and MacLean’s Model
  • Berlo’s Model
  • Kincaid’s Convergence Model
• What is a limitation of Laswell’s Model?

  It omits the element of feedback
• What does Shannon and Weaver’s Model introduce?

  The element of noise in communication
• What does Newcomb’s Model emphasize?

  The role of communication in social relationships
• What does Osgood and Schramm’s Model focus on?

  Equal roles in encoding and decoding
• What does Dance’s Helical Model illustrate?

  The dynamism of the communication process
• What is the focus of Westley & MacLean’s Model?

  Mass media communication processes
• What does Berlo’s Model discuss?

  The element of feedback in communication
• What does Kincaid’s Convergence Model show?

  Process of mutual understanding in communication
• What are the forms of communication mentioned?

  • Verbal Communication
  • Non-verbal Communication
• What is verbal communication?

  Use of oral language
• What is non-verbal communication?

  Use of methods other than spoken language
• What are the types of non-verbal communication?

  • Visual (posture, gestures, facial expressions)
  • Auditory (silence, paralanguage)
  • Tactile (touch)
  • Olfactory (smell)
  • Gustatory (taste)
• What does "proxemics" refer to?

  Use of space in communication
• What does silence communicate?

  Approval, disapproval, understanding, or lack
• What are the 7Cs of communication?

  1. Clear
  2. Correct
  3. Complete
  4. Concrete
  5. Concise
  6. Courteous
  7. Coherent
• What is the first C of communication?

  Clear
• Why is correctness important in communication?

  Errors distract and reduce credibility
• What does "complete" mean in the 7Cs?

  Providing all necessary information to the receiver
• What does "concrete" refer to in communication?

  Being specific and using solid facts
• What does "concise" mean in communication?

  Sticking to the point and being brief
• What does "courteous" imply in communication?

  Being polite and respectful in messages
• What does "coherent" mean in communication?

  Having a logical flow and consistency