negative externalities are the costs to a third party that are not included in the price of the economic activity
Pollution can cause health problems such as asthma or lung cancer which will increase healthcare spending.
The cost of treating these illnesses is an example of a negative externality because it is not paid by the firm who caused them but instead by society through increased healthcare spending.
In a free market individual producers only consider their private costs of production they ignore the full social cost of their action
The end result of producing goods and services is a misallocation of resources where too many resources are allocated to this market than is socially desirable. This generates a welfare loss with society bearing more cost than benefit