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2.4 Making Financial Decisions
2.4.2 Understanding business performance
Using financial data to inform decision making
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Cards (33)
Revenue
represents the total income from sales of goods or
services
Liabilities
are debts and obligations the business owes to
others
What does the income statement show about a business?
Profitability
What do financial ratios help businesses evaluate?
Financial performance
The current ratio indicates a company's ability to meet its
short-term
obligations.
True
What does the Cash Flow Statement track over a period of time?
Movement of cash
Financial ratios are calculated using data from
financial statements
.
True
What does financial data refer to in business studies?
Quantitative information
What are assets in financial terms?
Things owned by the business
Match the key financial statements with their descriptions:
Income Statement ↔️ Summarizes revenue, costs, and profit
Balance Sheet ↔️ Provides a snapshot of assets and liabilities
Cash Flow Statement ↔️ Tracks the movement of cash
The cash flow statement tracks the movement of cash in and out of the business over time.
True
What does the profit margin measure?
Profit per unit of revenue
What does the return on assets (ROA) measure?
Asset efficiency
What does the Balance Sheet provide a snapshot of at a specific point in time?
Assets, liabilities, and equity
The Current Ratio measures a company's ability to meet its short-term
obligations
Match the ratio type with its formula:
Profit Margin ↔️ (Net Profit / Revenue) x 100
Current Ratio ↔️ Current Assets / Current Liabilities
Debt-to-Equity Ratio ↔️ Total Debt / Total Equity
Return on Assets (ROA) ↔️ Net Profit / Total Assets
A Current Ratio greater than 1 suggests a company can meet its
short-term
obligations.
True
Analyzing KPIs helps businesses achieve their performance
objectives
.
True
Profit is calculated by subtracting costs from revenue.
True
Steps businesses may take if profit margins are low
1️⃣ Reduce costs
2️⃣ Increase prices
The balance sheet provides a snapshot of a business's financial
position
Match the financial ratios with their formulas:
Profit Margin ↔️ (Net Profit / Revenue) x 100
Current Ratio ↔️ Current Assets / Current Liabilities
Debt-to-Equity Ratio ↔️ Total Debt / Total Equity
Return on Assets (ROA) ↔️ Net Profit / Total Assets
The debt-to-equity ratio shows how much a company finances its operations with
debt
The Income Statement summarizes the revenue, costs, and
profit
What does the Profit Margin ratio measure?
Profit per unit of revenue
Steps to analyze financial ratios in order
1️⃣ Calculate the ratio using financial data
2️⃣ Compare the ratio to industry standards
3️⃣ Analyze trends over time
4️⃣ Identify areas for improvement
A high Profit Margin indicates strong
profitability
A higher Return on Assets (ROA) indicates better asset
utilization
If profit margins are low, a business may need to reduce costs or increase
prices
What does the Debt-to-Equity Ratio indicate?
Debt versus equity financing
What are Key Performance Indicators (KPIs) used for?
Evaluate strategic objectives
What does a lower Debt-to-Equity Ratio indicate?
Less financial risk
What are the main types of financial data used by businesses?
Revenue, costs, profit, assets, liabilities