graphic design is an art form that applies the principles of art to express a message.
People who do graphic design are called graphic artists or graphic designers
Thin lines show fragility and time delicateness.
Thick lines show strength and boldness.
Horizontal lines show calmness and stability.
Vertical lines show strength, height, and rigidity.
Diagonal lines show imbalance, movement, and drama.
Zigzag lines show dynamism, quickness, and energy.
Spirals show playfulness and creativity.
Circles represent wholeness or completeness, infinity, unity, harmony, protection, community, and feminity.
Squares and Rectangles represent solidity, equality, and stability.
Triangles are associated with masculinity. These can either represent stability or instability depending on how they are positioned.
Crosses are often associated with Christianity. These represent balance and wisdom.
Colors are considered to have the most influence on a person's behavior or mood. It is also based on cultures, individual differences, and experiences.
Red is associated with determination, desire, passion, and love.
Red in Chinese culture, it is considered to be an auspicious color.
Africa, red is a color for mourning or loss.
Yellow is associated with happiness, joy, intellect, and energy.
Orange is associated with energy and joy. The Chinese and Japanese associate this color with love.
Blue is associated with calmness. Christians associate this color with the Blessed Mother.
Typography is the art of visual arrangement of words.
Text refers to the actual words.
Font or typeface is the appearance or visual style of a text.
The spacing between the letters is called tracking.
The spacing between adjacent characters in a text is called kerning.
The graphic artist arranges and lays out texts and designs on a page to make it more interesting, attractive, and understandable.
Grids provide balance, structure, and connections with the other elements of the design by aligning them with one another.
A focal point creates contrast and catches one's attention.
The ruleofthirds is similar to the grid system. FocalPoint is aligned with the intersecting points.
Repetitions of shapes, colors, or lines show harmony, unity, and connection between the elements and the viewer or reader.
Violet is associated with royalty, nobility, luxury, mysticism, and spirituality.
White is associated with purity, innocence, and death, such as in many Asian countries like China.
Black is associated with power, formality, elegance, and the unknown. Represents fertility and life in some cultures.
Composition and Layout. 1. Use Grids - 2. Createafocal point - 3. Follow the rule of thirds - 4. Repeat the elements.
Layout artists organize texts, pictures, and drawings on a page to make it attractive and easy to read.
Advertisingdesigners create promotional items like brochures, flyers, billboards, and logos for companies.
Brand designers combine graphic design with marketing. They design an identity or a brand for a company or organization.
Webdesigners put or layout content on a web page. They make sure that the website is easy to understand and navigate.