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    Cards (82)

    • "Communication Networks,"
      skillful communication is essential for success.
    • Speech to Inform
      An informative speech is one whose goal is to explain or describe facts, truths, and
      principles in a way that stimulates interest, facilitates understanding, and increases the
      likelihood of remembering.
    • The purpose of informative communication is to
      add to a listener’s understanding.
    • Characteristics of Effective Informative
      Speaking
      Intellectually Stimulating
      explained in a way that arouses their curiosity and interest.
      Relevant
      A general rule to remember when preparing informative speeches is this: Don’t assume your listeners will recognize how the information you share is relevant to them. Remember to incorporate listeners relevance links throughout the speech.
      Creative
      be creative when it gives innovative or cutting-edge ideas.
    • Productive Thinking
      can choose the ones that are most appropriate to a particular audience.
    • -Michael Micalko “Thinking like a Genius,
    • Methods of Informing
      Description
      method used to create a precise, vivid, verbal picture
      describe something effectively,
    • -Comparison and contrast is a method of informing that centers on how something is
      similar to and different from other things.
    • Narration is a method that retells
    • -Narration can be shown in a first-, second-, or third-person voice.
    • -Demonstration is a method that shows how something is done, displays
      the stages of a process,
    • Technique
      Presentational aids, Repetition,Transitions,Humor and other emotional anecdotes,Mnemonics and acronyms
    • Guidelines for Choosing an Organizational Pattern

      Chronological
      you want to show a step- by step
      progression and/ or you want to
      discuss an event, phenomenon, or
      concept over time.
    • Spatial
      you want to help the audience
      visualize something you are
      describing and/or you want to
      describe something by moving from
      point to point through space.
    • Categorical
      You want to emphasize the
      significance of the categories or
      divisions in some way or you are
      interested in a flexible approach to
      organization.
    • Causal
      you want your audience to
      understand those factors (causes)
      that have contributed to some
      outcome (effects) or you want your
      audience to understand the impact
      (effects) of some problem or
      phenomenon.
    • Problem-Solution
      You want to make your audience
      understand a problem more fully,
      while acknowledging associated
      solutions, or you want to help your
      audience become aware of diverse
      solutions to a problem without
      advocating any one of them.
    • first method is to define a word of idea by classifying it and differentiating it from
      similar words or ideas.
    • second method is to define a word by explaining its derivation
    • third method is to define a word by explaining its use or function.
    • fourth method is define something is by using a familiar synonym or
      antonym.
    • -Demonstration is a method that shows how something is done, displays
      the stages of a process, or exhibits how something works.
    • Speech to Persuade
      -Persuasion involves the process of modifying or reinforcing attitudes, beliefs, values,
      or behavior.
    • -A persuasive message might aim to influence liking or disliking something, such as a
      new shopping mall or bats. Beliefs, defined as what one perceives as true or false, are often rooted in past experiences or faith. can target beliefs, attempting to change or strengthen them. Values, enduring concepts of right or wrong, influence life goals and behavior.
    • Cognitive dissonance
      elling listeners about existing problems or information
      that is inconsistent with their currently held beliefs or
      known information creates psychological discomfort.
    • Hierarchy of needs
      People are motivated by unmet needs. The most basic
      needs are
      physiological, followed by safety needs, social needs,
      self-esteem needs, and finally, self- actualization needs.
    • Positive motivation
      People will more likely change their thinking or pursue a
      particular course of action if they support what the
      speaker advocates.
    • Negative motivation
      People seek to avoid pain and discomfort. They will be
      motivated to support what a speaker advocates if they
      are convinced that bad things will happen to them
      unless they do.
    • Proposition of Value
      -An assertion of value involves making a statement that prompts the audience to
      assess the worth or relevance of something.
    • Proposition of Policy
      -The third type of proposition, known as a statement of policy, advocates for a specific
      action, typically involving a change in policy, procedure, or behavior.
    • propositions of policy, the speaker aims to persuade the
      audience to support a specific action, as illustrated by the example of advocating for
      the abolition of academic tenure for college professors. The speech is organized
      topically, presenting reasons why academic tenure is no longer deemed a sound
      policy, and it calls for specific action from the audience.
    • Speech to Entertain
      usually happens in an after-dinner situation, or
      at a time when the audience does not expect to be asked to think very hard or to take a very serious action.
    • Formal communication networks are systems designed by
      management to dictate who should talk to whom to get a
      job done.
      The most common way of describing formal networks is
      with organizational charts.
    • Downward communication occurs whenever superiors initiate messages
      to their subordinates.
    • Types: Job instructions, job rationale, procedures and practices, feedback, indoctrination.
      Purpose: To convey tasks, explanations, rules, performance feedback, and organizational mission.
      Benefits: Assists in task clarity, understanding organizational goals, and motivating employees.
    • Messages flowing from subordinates to superiors are labelled upward
      communication.
    • horizontal communication
      (sometimes called lateral communication).
      messages
      between I members of an organization with equal power.
    • Informal Communication Networks
      -patterns of interaction based on friendships, shared
      personal or career interests, and proximity between workers.
    • Functions of Informal Networks.
      Confirming - confirms formal messages.
      Expanding - fill in the gaps left by incomplete formal messages.
      Expediting - deliver messages more quickly than official channels can.
      Contradicting - contradict official messages.
      Circumventing - bypass official channels that are unnecessarily cumbersome and time consuming.
      Supplementing - job done better than the more formal variety
      can.
    • business letters- formal, written to a specific person, usually a business contact, and are used for a variety of purposes
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