spectatorship

Cards (5)

  • spectatorship
    The study of how individuals view and respond to films, and includes an examination of how the film positions members of the audience
  • Stuart Hall’s encoding/decoding model (1973)
    • preferred reading = the spectator accepts the films intended meaning/message of the film - the ’dominant‘ reading, the majority response
    • Negotiated reading = spectator partly accepts and partly rejects the intended meaning/message
    • Oppositional reading = spectator resists and rejects the intended meaning/message
  • Active spectatorship
    • engage with film
    • interpret it, question it, challenge it
    • remain critically alert
    • audience made up of spectators who determine own responses
  • Passive spectatorship
    • surrender to the film
    • completely absorbed
    • consume the film in an “unthinking“ way
    • accept preferred meaning
    • audiences are a homogenous mass who all respond identically
  • Spectator pleasures
    1. Affective (empathy/ identification with characters or situations. enjoy intense conversation emotion)
    2. Sensory (pleasures of looking spectacle. appeal to other senses and sensations. adrenaline rushes/kinetic/ thrills)
    3. Cognitive (enjoyment of plot/genre/theme. anticipating plot development. satisfaction of our expectations or pleasure in twists/ unexpected)