Identifying strengths from an internal perspective can generate more assets such as employees, financial resources, business location, competitiveness.
Identifying weaknesses from an internal perspective could challenge the achievements of business success such as staff absenteeism, lack of intellectual property, declining market shares.
Identifying threats from an external perspective could harm the whole business organization such as rising unemployment, increasing competition, higher interest rates, global markets and certainty.
Chapter 3 of the feasibility study deals with the organization as a whole, including organizational structure, job analysis, job description, job specification.
Chapter 2 of the feasibility study is known as The Marketing Aspect and includes macro and micro environmental analysis, macro external environment (geography, customs, traditions and belief of the locality), micro internal environment (management, human resources and financial capability of the firm.), SWOT.
Chapter 5 of the feasibility study deals with the Financial Aspect and includes Statement of Comprehensive Income (SCI) also known as the accrual basis of determining the income, Statement of Financial Position (SFP) “Balance Sheet” divided into three (3) parts Assets, Liabilities and Owner’s Equity, Statement of Cash Flows (SCF) which shows the movement of cash along the three (3) different activity – Operating Activity, Investing Activity and Financing Activity.
Chapter 6 of the feasibility study deals with the Socio-Economic Aspect and includes employment opportunities, Corporate Social Responsibility, wherein the company may sponsor some trainings and adopt.
Chapter 4 of the feasibility study is known as the Technical Aspect and includes identification of the main product, its components, the description of the product and the packaging.
Chapter 1 of the feasibility study covers the introduction, statement of the problem, scope and delimitation of the study, definition of terms and the review of related literature.
Physical environment factors such as safe homes, workplaces that are healthy, clean air, and updated infrastructure are important determinants of good health in a society.