4 SNCC students entered a Woolworths department store, sat at the lunch counter, and ordered coffee, but were refused service due to segregation rules, four students, who were told to sit i the coloured only area, refused to move and stayed at the counter, sparking a prolonged protest, next day more students turned up. This continued for several days and weeks, customers poured coffee over their heads and smeared mustard on them, calling them names and intimidating them to leave, but the protestors had been trained not to retaliate and remained seated, the black community boycotted Woolworth stores and so it changed its rules to allow black customers to sit at the lunch counter,