horsemeat is not popular in the UK but is widely eaten in other European countries
religious factors
people with religious convictions may avoid certain foods
Jews and Muslims do not eat pork while Hindus do not eat beef
ethical issues
a desire to reduce the environmental or social impact of food production can influence food choices
local food/food miles: buying food that was produced nearby reduces the energy involved in transport and the pollution that would have caused
seasonal food: choosing food that is grown when the local weather is suitable has a lower environmental impact than eating out-of-season food that needs heating, lighting or transporting from another area with a suitable climate
ethical issues
free-range livestock: some consumers choose to buy eggs and meat from animals that are kept under conditions close to their natural conditions, especially having the freedom to move around and search for food. They often consider the conditions of intensive rearing to be cruel
organic food: some consumers choose to buy food that was produced using natural processes wherever possible rather than those using artificial processes for pest control and nutrient supply
ethical issues
fairtrade food: fairtrade food is produced in a way that provides an income for producers which means that they can afford basic human rights such as water, education, health care and food