Imaging and Design for Visual Message Using Infographics L6

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Cards (24)

  • Infographic, also known as data visualization, is a visual image such as a chart or diagram used to explain information or data.
  • Infographic makes the data easily understood at a glance and quickly communicates a message, especially to simplify the presentation of large amounts of data.
  • Infographic is used to easily compare data patterns and relationships.
  • The subject and the main idea of an infographic must be clear.
  • Data in an infographic must be well-organized and supports the main idea.
  • Simplicity in an infographic refers to the color, style, and illustrations.
  • Infographic sources must be cited to give credibility to the data.
  • Infographic must be creative and innovative.
  • JPEG (Joint Photographic Expert Group) is the most popular format used on the web.
  • JPEG files are very ‘lossy’ files where much of the information about the image is lost from the original state to keep the image file size small.
  • GIF (Graphics Interchange Format) is limited to the 9-bit palette with only 256 colors.
  • GIF was popularized in the 1980s as an efficient means to transmit images across data networks and in the web since it uses the basic form of file compression.
  • GIF is best used for diagrams, cartoons, and logos which use few colors and is the chosen format for animation effects.
  • BMP (Windows Bitmap file) is the image used in the Microsoft Windows Operating System.
  • BMP is an uncompressed file and is made up of millions of dots called ‘pixels’, with different colors and arrangements.
  • BMP is also called raster image.
  • BMP is not usually used on the web since it takes up a big space in the memory and does not scale well.
  • TIFF (Tagged Image File Format) is a file format created originally by Aldus Corporation for desktop publishing.
  • TIFF is supported by many imaging programs and is a good format for graphic storage, processing and printing.
  • TIFF is considered as a high-quality image format, where all color and data information are stored.
  • However, TIFF produces a very large file size and takes huge disk consumption.
  • PNG (Portable Network Graphic is an image format developed by a group of graphics software developers as a nonproprietary alternative to the GIF format.
  • PNG supports full-color images and used for photographic images.
  • PNG does best with line art, text and logos.