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• Media and Information Literacy is a subject offered by Rex Book Store, Inc.
• Communication is the process of people or groups of people imparting or exchanging messages through speaking, writing, gestures, or other symbolic forms by utilizing a variety of channels for sending and receiving.
• Communication plays an essential role in our daily lives.
• According to Turow (2009, 7), a message is defined as a collection of symbols that appears purposefully organized (meaningful) to those sending or receiving them.
• People communicate face-to-face with someone they know or someone who is a stranger to them, engaging in interpersonal communication.
• Communication becomes mediated through the use of devices such as pen, telephone, or computer, known as mediated interpersonal communication.
• According to Turow (2009, 8), interpersonal communication is a form of communication that involves two to three individuals interacting through the use of their voices and bodies.
• The communication process involves eight elements: the source, the message, the medium, the recipients, the context, the interaction, the feedback, and the consequences.
• Technology stands in between the parties communicating and becomes the channel by which the message is sent or received, distinguishing between different types of communication depending on the number of people involved and the purpose of driving these exchanges.
• Small group communication involves discourse between three or more persons.
• Organizational communication is a type of interaction that occurs in a working environment.
• Public communication involves one person communicating with a large number of people.
• Public communication is delivered face-to-face, or through mediating channels, involving messages.
• The source is where the message came from, which can be a person or an organization.
• When you talk to your friend to tell him/her something, you are the source of the message.
• When the chief of police speaks through a megaphone, he is the source of the message.
• The mayor or local government official standing before his constituents, exhorting them to be vigilant as they prepare for the coming of a storm, is also a form of public communication.
• Noise is a mechanical sound that is perhaps more resonant than the message drowning it.
• Feedback is the response generated by the message that was sent to the receiver.
• These messages flow through faculty meetings, memorandum posted in the bulletin boards for the personnel to see, or in conferences and seminars.
• Encoding can either be through the person’s vocal cords and facial muscles complemented with hand gestures if we mean the act of speaking.
• When the school administration issues an official directive to all students, the school administration, as an organization, is the source.
• The priest who stands before a congregation to deliver his homily is also engaged in a face-to-face public communication in the same manner that a politician who stands in the municipal plaza trying to win over a voting population.
• This is an example of what?: It could also be the posting of an administrative letter on the bulletin board so everybody can see.
• The expected receiver will not be able to receive the message when it hits another receiver.
• Transmitting is the actual act of sending the message.
• The process can be purely physiological, as when the brain, through its processes, interprets the message.
• An e-mail sent by the school principal to all the academic personnel to communicate a new policy is an example of organizational communication.
• Decoding is the process by which the receiver translates the source’s thoughts and ideas so they can have meaning.
• Noise may be treated both literally and figuratively.
• The telephone, the Internet for voice-operated applications, the radio and television, and the print media are examples of channels used for communication.
• The receiver is the one who gets the message that was transmitted through the channels.
• Feedback can either be immediate or delayed.
• Noise can also mean other messages with conflicting tones drowning the original message.
• Technologies are the lines that enable the act of sending or transmitting.
• The receiver can be an individual or an organization.
• Encoding is the process by which a message is translated so it can be transmitted and communicated to another party.
• Noise interference is something that interferes with the transmittal process, also known as noise.