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unit 1
pricing strategies
cost plus pricing
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Created by
chet singh
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Cards (4)
What does cost plus pricing seek to do?
cover
the
costs
and provide a good
profit
margin for the
business
Why is cost plus the most logical approach to the business?
Achieves the
business
objective of
maximising
profits
Give 2 benefits of cost plus pricing?
Profitable
for the
business
Easiest
method of
pricing
to
apply
What is a drawback of cost plus pricing ?
Does
not
take into
account
the
prices
of
competition