One weakness of loftus study is that it was carried out in a lab and lacks ecological validity . by watching a video in an artificial situation participants may not take it seriously or be as emotionally aroused as if it was happening in real life. some evidence suggests that emotional arousal can increase can improve the accuracy of EWT. Foster et al found that if pps were watching aware the were watching real life robbery and that there tesdtimony would affect the trials, their identification of the robber was more accurate/. Yuille and cutshall found similar results even when participants were given leading questions, showing that misleading info may not have as great of an effect in real life, undermining loftus’ research